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Samsung
GALAXY TABLET
PRESS EVENT
A two day pop up at Boxpark to promote the launch of a new Samsung Tablet. The event incorporated press appointments and interaction with the public and was well attended and received. This project required some logistical problem solving due to the challenging nature of the venue: the floor is sharply sloped (custom made marquee), the area is busy at night (lockable glass doors and product storage, 24hr security) and we needed to incorporate an existing shipping container. The set included several set pieces designed to illustrate the versatility of the tablet in daily life.
1/5
Client:
Red / Samsung
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